Tag Archives: TrackSuit CEO

Area Man Discovers He Is Terrorist

by Tracksuit CEO

The last time the TrackSuit family was at the airport, we were in line behind a man who was talking to one of the airlinetsa.jpg agents. We couldn’t help but overhear the conversation that ensued between the agent and this large lumberjack type fellow:

Creepy Lumberjack: How did I get on a watchlist?

Agent: Sir, just go to TSA.gov and you will find that information there.

CL: [grumbling] I don’t understand why I’m on a watchlist.

Agent: Sir, please just go to the website, it will answer all your questions. Now step back in line.

Step back in line?? Wait a second here! This guy is getting back in line with me and my family, and he might actually be on our flight? And it really didn’t help that he was freakishly large (I’m saying that and I’m 6′ 4″, so you can imagine how big this guy was).

So there he was, right in front of us, a big scruffy survivalist type who the FFA had pegged as a possible terrorist. It made me wonder how one does end up on this watchlist. Can you end up there simply by being neighbors with Timothy McVeigh? (this guy obviously was) So I went to TSA.gov and found this in their FAQ’s:

Q: I have been told that I am on a terrorist watchlist by an airline employee and I frequently have difficulty when I fly. Does this mean I am in the TSDB [Terrorist Screening Database]?

A: No; however, an individual may be a “misidentified person.” A misidentified person is someone who is experiencing a delay during screening because they have a similar name to a person in the TSDB. Misidentified persons are sometimes delayed while the government works to distinguish them from the terrorist in the TSDB. Because these delays are frustrating and inconvenient, there are several initiatives in progress to help streamline the clearance process for misidentified persons. If an individual believes he/she is having a misidentification problem, he/she should contact the screening agency’s redress office for assistance.

After our trip I ran across an article about Sergio Viera de Mello, the UN envoy who the recent book by Samantha Power Chasing the Flame is about. He is known for the saying, “Fear is a bad adviser” and the point of the book (and his legacy) is that if we, as a society, are terrifying ourselves — then we are the true terrorists. And the inner terrorist is one that no government or military can rid us of because we will always find more things to be afraid of. From the article:

“Neutralizing terrorism would entail freeing ourselves from fear at home, while also launching a grand international initiative to make citizens abroad safe in their persons and property.”

So when we let our fears get the best of us, or begin to see the world as a more dangerous place than it really is, we are just terrifying ourselves. Reality is determined by our beliefs. Our beliefs are the lens through which we view our world and if we can change our beliefs we will quickly notice that the world around us will change in kind.

So my idea is to make a new database of these unwitting terrorists. Anytime I hear someone here in Austin, where I live, getting paranoid that their 3 story office building might be the target of the next terrorist attack, I’m going to put them on notice!

Me: “Excuse me sir, I understand that you’re a security guard at Barton Creek Mall who explains all rules and regulations beginning with the phrase ‘well, since 9/11…'”.

Security Guard: “Yes, that’s correct.”

Me: “Sir, you’ve just landed yourself on the TSDB list, and the DB does NOT stand for database! For more information please go to uraDB.gov. That will be all.”


TrackSuit CEO will be at SXSW Interactive March 9 at 11:30

Come join the conversation on Blogging on Company Time

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How to Use Diigo

by Tracksuit CEO

In preparation for our talk at SXSW and eBook, we’ve been compiling info on our blogging practices and favorite webdiigo_2.jpg apps. I have to say, one of the most useful and robust tools we use right now is Diigo. We use Diigo for TrackSuit CEO and for our corporate clients, we also use it for our personal bookmarking. I think our entire team has switched from Del.icio.us to Diigo, and not in a show of solidarity, but out of sheer convenience. Diigo is like Del.icio.us on steroids and if they were brothers then Diigo would definitely be the less popular (but much smarter) younger brother.

Here, in no particular order, are a few ways we use Diigo that you could apply to your everyday blogging/web surfing right away:

Online Bookmarking: Just like Del.icio.us, you can save your bookmarks online, instead of just on your browser which may not be with you at all times. If you log onto your computer at work you can still access your bookmark to that article explaining the meaning behind Chocolate Rain.

But, unlike Del.icio.us, you can right-click and save that link or send it all over the place. Here’s a screenshot:

diigo right click

Sharing Links: See that “add sticky note” above, when you select that you can save it into a group folder that you either make public or private. Then you can invite people to that group or you can just keep the folder to yourself. I use folders to organize ideas and projects.  For example- I have a folder called “SXSW eBook” where I put links and include my ideas about those links in the sticky notes. For our corporate blogs we put links in specific folders with our client’s names on it. This is how we line up stories for our writers. We will put in 3 or 4 links and notate each one with commentary like, “ties in nicely with Scoble’s quote on digitization”. You get the point, we put our commentary and suggestions in there and let one of our writers take it from there. It’s a managing editor’s dream come true.

Notating Web pages: This is one place where Diigo is way ahead of its time. It may take a little while for this to catch on but when it does it will truly be the new way of looking at the Internet. Have you ever wanted to leave a comment on a web page that doesn’t allow for comments? Or would you like your comment in a more prominent place than comment #15 at the bottom of the page (“keep scrolling…..there’s my comment”). Diigo lets you do that. You highlight the text and leave a comment on a sticky note, then when you (or other Diigo users) mouse over it, there’s a popup of your commentary. What better way to support or refute something someone has written than putting it right there next to the quote?

This is where a PR company might go to work to manage the image or reputation of their client. There are so many possibilities I don’t even have room to go into all of them. But you see what I mean about Diigo being Del.icio.us on steroids right?

Blog This: Is one of my favorite features and is a great way to publish a quick blog post as soon as you read the article you want to quote. When the TrackSuit Family’s Gotta Go is an example of the Blog This feature being used on this blog. I had an extra minute or two while doing research for our trip to NY when I found a service called Mizpee that shows you all of the nearby public restrooms and then rates them. I highlighted the text and photo, right clicked and selected “Blog This”. ‘Voila!’, an almost instant blog post. If you haven’t already set your blog up in Diigo it will prompt you. The set up takes just a minute and then you can choose whether to publish right away or save as draft for future editing.

Daily Blog Post: The TrackSuit CEO is a huge believer in the value of links in blogging. High quality, topical links are the backbone of any blog worth its salt. My business partner and I do link lists, or link roundups, for all of our clients. These are a compilation of links that pertain to the client’s industry; some bloggers call them ‘News you can use’ because the links are recent. These lists can be used to promote traffic and they also establish the blogger as an expert in their field.

Another thing that Diigo can do for you is automate this process with the ‘Daily Blog Post’ feature. Here’s how you do it:

  • Go to the Daily Blog Post page.
  • Select blog(s) from the blog list on the left (or start by entering “Add a blog”).
  • Click “Add a new job” to create a posting job – No codes insert needed!
  • You’re then given the choice of displaying your Annotations only, all, or just links.
  • With Diigo’s “transparent” web-annotation platform, your readers can click and view your annotated webpages with your public highlights/sticky notes even without any Diigo toolbar installed!

And the way we ensure the links that get published are the right ones is with tags. In the “Add a new job” form is an “Only these tags” field, in that field you put the tag you want. So when you’re “Diigo-ing” something (saving it/sharing it) you are given the option of adding distinguishing tags. If we were saving something for a daily TrackSuit CEO post we would use the tag “TrackSuit CEO”. This way we can all contribute to the link lists and the publication is still automated.

And if, by now, I haven’t convinced you to go and at least try Diigo out, then just watch the video “There is no shelf“. Diigo makes a prominent appearance in here and the video itself is incredible.

In case I haven’t told you a million times already, TrackSuit CEO will be at the 2008 SXSW Interactive and we’re going to be talking about Diigo, among many other things, that make our blogging experience more enjoyable. So if you can make it, we’re having our session on Sunday March 9th and we’re expecting a great crowd and a lively discussion.

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TrackSuit CEO will be at SXSW Interactive

by Tracksuit CEO

Back in August I wrote a post asking you, my readers, to vote for my panel proposal Blog on Company Time Without Getting Dooced. I am pleased to announce that because of your votes and support, I’m going to be leading a CoreSXSW Interactive 2008 Conversation on the topic of keeping your blog and career intact, simultaneously. I couldn’t be more psyched about it and am telling anyone who will stand still enough to listen. Core Conversations are not really panels, or even mini-panels, they’re discussions that are lead by an expert on the topic (the expert being me, of course). My co-expert/co-presenter is also my business partner and contributor to this v. blog; the TrackSuit monk himself, SacredWest.

Somewhat contrary to the title of the conversation, we don’t really believe that you have to blog while on the clock. Ross “Sacred West” Hunter and I both practice blogging/blog collaboration techniques that allow us to blog rapidly and efficiently. If you’re using our techniques, you’ll be able to maintain your blog with posts and links on a regular basis with very little time invested. Some of your posting can be done, with a few clicks of the mouse, while you’re actually browsing the internet.

Want to know how to do all of this? Come to our discussion at SXSW on March 9th. It’s a Sunday so you don’t even have to miss work. But if you simply can’t make the conference then keep an eye out for the eBook we’re compiling. This will be the definitive resource for people who want to maintain a successful blog, for fun or profit, without sacrificing the security of their day job. We’ll show you how to get traffic, create loyal readers from that traffic and then monetize your blog in ways that will give you multiple streams of income.

I’m also really excited about collaboration on this discussion and eBook. I’m talking to the talent behind PoshDeluxe.com (if you haven’t read it, then go immediately) right now about contributing and if any of you are interested then shoot me an email. Also, if you’d like to get the first crack at our eBook then sign up for the TrackSuit newsletter:

(put ur email here and hit submit)

or just…


TrackSuit CEO will be at SXSW Interactive March 9 at 11:30

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How To Block Ads Online and Off

by Tracksuit CEO

Recently my daughter and I have discovered all the classic cartoons on YouTube and because they’re short we get to watchmona lisa the whole thing. We watch them when she’s requesting “a show”, which could mean a cartoon, movie or tv show. The good thing about the cartoons is that they are short and every parent feels some amount of guilt for letting their child watch any amount of television, right? It’s also something both of us enjoy watching, it’s new and crazy for her and nostalgic and comforting for TrackSuit Dad.

There is one particular Daffy Duck cartoon in which Eastern City is being terrorized by a Moustache Bandit (Daffy obviously) — his saying:

“Science is some folks’ calling; others pilot a ship. My mission in life, stated simply, is: a moustache on every lip!”

Daffy paints handlebar moustaches on ads billboards and eventually Porky Pig the policeman. (Is this Warner Bros. tribute to Duchamp?) The idea of adorning everything in sight with a handlebar mustache captured my imagination then, as it does now. And just yesterday I read an article in Good magazine (TrackSuit’s new favorite) about a real life Moustache Bandit named Jason Eppink who does what he calls:

“an unauthorized, ongoing video-art performance collaboration with the New York City Metropolitan Transit Authority, Clear Channel Communications, and its selected artists.”

And what he basically does is cover those above-ground subway television displays with a sheet of foam board cubes. This transforms those intrusive television ads into beautiful light/video installations. He calls his invention the pixelator; he’s basically a human ad-blocker (which is a very cool firefox extension btw). Check the Pixelator out in action:

If he were a NY artist I wonder what the Moustache Bandit would call his work, “a value-added public works initiative”?

Okay, where’s my Sharpie? Sorry corporate America, one of your ads is getting a fu-man today!


TrackSuit CEO will be at SXSW Interactive March 9 at 11:30

Come join the conversation on Blogging on Company Time

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TrackSuit CEO, Where ya been?

by Tracksuit Dad

After being offline for quite a while now the TrackSuit CEO is back and is now better and stronger because it will now be a blog collective. TS CEO will now feature regular posts by heretofore guest author Sacred West whose posts are always inspiring and thought provoking. Sacred West brings advanced Buddhist learnings and savvy business skills to the table and I’m thrilled to have him. TS CEO will also feature a dear old friend of mine (and current colleague) Eric P. Metze, who manages more blogs on a daily basis than most of us can read in a week, and that doesn’t even include his websites/web services.

We all decided to form this collective because we are all TrackSuit CEOs.

What is a TrackSuit CEO? It’s someone who approaches life and work in a new and different way – striving for professional success while, at the same time, focusing on the spiritual side of things.

In my particular case I juggle: a family (of 4) and a career, a day job and lots of client work. It’s a careful balance between working stiff and entrepreneur / careerist and family man / bohemian and CEO /etc. etc.

So this is a repository for our various projects, ideas, rants/raves and learned insight/lolcats. Having said all that; this is an informal setting and if you’re interested in contributing, regularly or occasionally, then let us know. We’re also open to new ideas for stories or reviews.

And, of course I’m still here: The TrackSuit CEO.