Tag Archives: Internet

Stop using www. right now!

by Eric P. Metze

I grew up in a town of about 12,000. Everyone I knew had the same area code and the same prefix to their phone number. For anyone calling from, say, Kansas, my home phone number was (806) 894-4879. For anyone calling from my hometown, all I had to tell them was 4879.

Well, I have a small but annoying complaint with Internet users right now. Did you know that almost every website, you don’t have to type www. before the domain name? Seriously, it’s a complete waste of time. If it doesn’t work, it just means that the person who set the site up didn’t do it correctly. But I digress.

When you see someone typing www. before the domain, it’s like they’re calling their next door neighbor and entering the area code (and the parentheses) before they dial the actual number that matters. If I was telling my neighbor my phone number, I used to tell them 4879. But typing www. is like me telling them my phone number is, “Open parentheses, eight zero six, close parentheses, eight nine four, four eight seven nine.” They would just roll their eyes while I told them the area code and the prefix.

All I’ve gotta say is, don’t be that person online…

Goodbye Television Stations, Hello Social Networks

by Eric P. Metze

I grew up watching television, just like everyone else. I’ve always thought of each channel in terms of its own personality or spirit, so to speak. When a station that was once young and vibrant gets strung out on pop rock candy, for example, I see it has an entity that has lost its way, not just a channel that has.

Social networking is about to start replacing television stations. Not all of them, of course, but many stations will lose regular viewers to people who are spending more and more time fiddling about on social networks like MySpace, Facebook, Flickr, etc. After all, most of the programming is becoming harder to watch, the commercials are forever getting longer and longer, and the majority of television just doesn’t entertain certain people anymore.

As these sites get bigger and as their interfaces get better, their popularity increases dramatically. Just look at what Second Life is doing right now. When the site is user-friendly enough that you don’t have to be a geek to use and enjoy it, the masses will start flocking to the site. And when the masses flock to a site, that means they’re spending less time watching television.

Even if this isn’t the case, which is entirely possible, it’s undeniable that social networks are quickly becoming the preferred form of entertainment for millions of people.

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